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Introduction
by the Executive Director The year 2010 has so far been a unique period
for all South Africans – The FIFA World Cup has come and gone
all the splendour and excitement. In this issue we look at Going Wild in Kenya, the Western Cape Liquor Amendment Bill, Is it an April Fools Joke – The Consumer Protection and Companies Act and Francis Taylor, CEO of Dial an Exchange gives us a consumer update and many more interesting and informative articles. So grab yourself a fresh cup of coffee, sit back,
relax and enjoy your well earned break as we endeavour to keep
you informed with regards the goings on in our industry.
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Warmest Regards
– A Consumer Update by CEO, Francis Taylor. For Dial An Exchange, the global economic downturn provided a compelling reason to focus more clearly on its singular and unchanged goal - ‘excellence in simple, personal and innovative timeshare exchange services’. In particular, they were determined to maintain their exceptional set of membership benefits which make it easy for the consumer to get the most from their vacation ownership in an industry that is increasingly treating customers as mere ‘numbers’, with little or no flexibility and very little real one-on-one, personalised customer service. As an example of DAE’s personal approach, it’s interesting to find that over 50% of their exchange confirmations are the fulfilment of a member’s direct request. “Many of our exchange confirmations are a direct result of us seeking to fulfil specific member requests. And these are filled before that inventory ever gets shown as available on our online listings” said CEO, Francis Taylor. “Requests are a VERY REAL opportunity for members to get specifically what they want and we actively encourage them to contact us with their wish list” said Francis. availability in that location? Our Options program is all about getting you there” said Francis. “Timeshare properties are almost always built in the traditional tourism ‘hot spots’ of their time, but there are many newly-popular destinations in which timeshare resorts simply aren’t prolific, or available at all - and timeshare development has not necessarily kept pace” said Francis. “As a result, DAE has formed partnerships with quality non-timeshare resorts in premium, high demand destinations, to complement the existing exchange pool and low cost rental pool. The daeOptions program offers year round availability and a broader choice of resort styles - and we’re adding new premium destinations each month” he said. Along with the daeOptions program, DAE has also increased the variety of discounted rental weeks it is making available to its members. “To augment the exchange pool, DAE purchases accommodation at significantly discounted rates, which we sell to our members to provide them with more vacation options at great ‘members only’ prices” Francis said.
“Even better is that our members can book rental and Bonus Time weeks for their family and friends at these low prices, and they do not have to bank a week, or pay a ‘Guest Certificate’ fee as is the case with some of our competitors” said Francis. Dial An Exchange is the world’s largest privately owned provider of exchange services and is an independent organisation run entirely for the benefit of members, who are Timeshare Owners. |
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© VOASA Newsletter
